ESPN | WCWS – Women's College World Series Promo Spot

The Women’s College World Series is built on legacy, pride, and the next generation of stars. Inspired by the familiar language of yearbooks, ESPN partnered with us to help shape a visual world that celebrated the athletes, the moments, and the energy of the game.
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Where Legacy Begins

The Women’s College World Series is built on legacy, pride, and the next generation of stars. Inspired by the familiar language of yearbooks, ESPN partnered with us to help shape a visual world that celebrated the athletes, the moments, and the energy of the game.

The Yearbook Reframed


Rooted in the familiar language of yearbooks, the look combined throwback textures, framed athlete moments, and school-spirit energy to create a fresh celebration of the Women’s College World Series.

Page By Page


A custom 3D yearbook cover created a memorable opening and closing device, framing the spot like a real yearbook experience. The story unfolded through page-to-page movement, turning a nostalgic format into a clear visual structure.

Editorial In Motion


We transformed editorial-style yearbook layouts into an active motion system. Through animated photography, typography, framing, and transitions, the piece carried the spirit of a printed yearbook while bringing it to life with modern sports energy.

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