Compadre helped Fox Sports create four co-branded FIFA World Cup promos built to excite viewers, support tune-in, and flex across Spectrum, DISH, and Sling.
Compadre helped Fox Sports create four co-branded FIFA World Cup promos built to excite viewers, support tune-in, and flex across Spectrum, DISH, and Sling.
A MULTI-BRAND KICKOFF
As the 2026 FIFA World Cup approached, Fox Sports needed to build awareness across multiple viewing partners. Each spot had to carry the excitement of the tournament while giving Spectrum, DISH, and Sling their own branded moment.
SAME FORMATION, DIFFERENT KITS
For Sling and DISH, we built a shared graphic language driven by animation and color, keeping the spots consistent while giving each brand its own distinct presence.
A PREMIUM PLAY
For Spectrum, we created a more premium spot using practical effects, frosted glass, and subtle light glares to give the creative a polished, cinematic feel.
