ROKU – Frndly TV Holiday Campaign

We partnered with Roku to reimagine Frndly TV’s Countdown to Christmas across a unified, cross-platform system spanning hero brand video, MAV spots, and static templates for Roku’s home screen and email.
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Christmas Magic

We partnered with Roku to reimagine Frndly TV’s Countdown to Christmas across a unified, cross-platform system spanning hero brand video, MAV spots, and static templates for Roku’s home screen and email.

Festive Framework


Compadre aligned early, collaborated closely with Roku, and explored a wide creative range—ultimately avoiding a Hallmark look to deliver an ownable holiday campaign: “Have Yourself A Frndly Christmas.”

Crafting Christmas

We crafted Frndly TV’s Countdown to Christmas with a warm, ownable holiday look built to scale across every touchpoint.

ESPN | FACTOR – Two Minute Warning
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